Setcard NYC-2026-Q2-039 — Lúcia "Lulu" Bezerra, Brazilian new-face top-model at the ATLAS Beauty AW26 launch


Catalog Brief
Catalog reader, saw someone at the ATLAS Beauty AW26 launch cocktail in a Tribeca penthouse tonight, on the east-facing-terrace corner near the planter-row, leaning lightly against the parapet-stone with a glass of orange-juice in the right hand, the East-River-skyline behind her in soft fall-off. 20, Brazilian Belo-Horizonte-via-São-Paulo-to-NYC, tall slim canonical-runway-build (1.80 m), oval face with the classic Brazilian-modeling-canon high-cheekbones-and-soft-lower-jaw-and-full-natural-lip plus a slightly-asymmetric-eyebrow that the IMG-Brazil scouts have learned-to-protect-from-overplucking, deep-brown eyes LOOKING DIRECTLY INTO THE CAMERA LENS with the warm-Brazilian-new-face attention that has not yet been broken by twenty-four months of European-and-American-castings, long honey-brown sun-lightened hair worn loose with a slight beach-wave to the mid-back, warm-medium-tan Brazilian-sun-residue skin perfectly clear, no makeup beyond a soft warm-coral lip and a barely-there mascara, single pair of small gold-hoop earrings (a São-Paulo-IMG-Brazil-signing gift from the agency), no other jewelry. Wearing a deep-emerald-green silk Khaite-style halter-neck floor-length gown with a low-cowl-back, simple gold-leather pointed-flat shoes, no other accessories. Reference depth is there. Field-Book entry NYC-Q2-LES-27. Proposal: penthouse-east-terrace portrait at the planter-row plus a model-apartment-frame at her shared East-Village walk-up during the week.
Story
23:56 Tribeca penthouse east-facing terrace. Lulu has come out for ten minutes alone — the cocktail-floor is loud and her English is still in the third-rapid-conversation-of-the-night-tired phase. She got scouted in late 2023 at sixteen at a Belo-Horizonte-Savassi-shopping-mall by an IMG-Brazil-affiliated regional-scout, was board-tested in São-Paulo in early 2024, signed at seventeen in March 2024 with a Brazilian-mother-IMG-Brazil-contract, moved to São-Paulo for a year of polishing-and-castings 2024, transferred to IMG-New-York in February 2025 at eighteen, moved to NY in March 2025 for the East-Village shared-apartment plus the European-runway-circuit pipeline. The ATLAS Beauty AW26 signing in February 2026 is her first major beauty-face-cast. Tomorrow she has a 10am Michael-Kors-see plus a 1pm Tory-Burch-see plus a 5pm Calvin-Klein-fitting. Her mother is a public-school-elementary-teacher in Belo-Horizonte, her father is a São-Paulo-based truck-mechanic who returns to Belo-Horizonte every two weekends. She has two younger brothers in Belo-Horizonte. Reference depth here is in the warm-Brazilian-new-face attention, the orange-juice instead of wine, the canonical Brazilian-modeling-canon-Vogue-Brasil-and-Vogue-Paris architecture in the body that the IMG-Brazil-scouts have been protecting from the over-pluck for thirty years.
Biografie
Lúcia Bezerra, 20. Born Belo-Horizonte Minas-Gerais in 2006 to Brazilian working-class parents — mother a public-school-elementary-teacher in the Belo-Horizonte-Sagrada-Família-neighborhood since 2002, father a São-Paulo-based long-haul-truck-mechanic since 2000 (works in São-Paulo Monday-to-Friday-fortnight, returns to Belo-Horizonte for the alternating weekends). Two younger brothers (sixteen and twelve) live with the mother in Belo-Horizonte-Sagrada-Família. Did the Belo-Horizonte-Sagrada-Família neighborhood-public-school plus the volunteer-Pastoral-da-Criança-Catholic-program with her mother through ages eight to sixteen. Scouted at sixteen in October 2023 at the Belo-Horizonte-Savassi-shopping-mall by an IMG-Brazil-affiliated regional-scout, board-tested in São-Paulo in January 2024, signed in March 2024 at seventeen with the Brazilian-mother-IMG-Brazil contract, moved to São-Paulo in April 2024 for a year-long polishing-and-castings residency at the IMG-Brazil-Vila-Madalena-shared-apartment, transferred contract to IMG-New-York in February 2025 at eighteen, moved to NYC in March 2025. First season Resort 2026 and AW26 European-castings, signed with ATLAS Beauty in February 2026 for the AW26 NYC-launch. Speaks full Portuguese plus working-conversational English (the agency had her in NYC English-tutoring three-times-a-week the first six months) plus basic Spanish from cross-border São-Paulo-castings. Lives in an IMG-NY shared three-bedroom East-Village walk-up with two other IMG-NY-international-new-faces (a Polish girl plus a Latvian girl, the same apartment as 037) since March 2025. Calls her mother every Sunday after Belo-Horizonte-Sagrada-Família-Catholic-Mass-which-is-Saturday-afternoon-NYC. Has not been back to Brazil since the March-2025 move — the agency promised a one-week home-visit for Christmas 2026 once the AW26-campaign-shoots are done. Tomorrow's 10am Michael-Kors-see is her fifth see-of-the-week. Reads light-Portuguese-paperbacks in the apartment plus the Brazilian-WhatsApp family-group every evening.
Reference Depth Justification
Three substrates in one body, all model-career-substrate: classic canonical Brazilian-modeling-canon-architecture in face plus body that the IMG-Brazil-scouts board-tested in São-Paulo before signing her at seventeen, contemporary Brazilian-IMG-pipeline-arc (Belo-Horizonte-Savassi-mall-scout-2023 → São-Paulo-IMG-Brazil-Vila-Madalena-2024 → IMG-NY-East-Village-2025 → first-major-beauty-cast-2026) that is specifically the historic Brazilian-international-modeling supply-chain that has been running from Belo-Horizonte-and-São-Paulo-and-Florianópolis since the 1990s-Vogue-Brasil-and-Vogue-Paris-Gisele-era, plus the still-fourteen-months-into-the-NYC-arrival new-face body in her first major beauty-cast season with the Belo-Horizonte-working-class-mother-public-school-teacher-and-São-Paulo-truck-mechanic-father as the family-anchor and the not-back-to-Brazil-since-March-2025 separation-anchor. Mednick distance is between the Belo-Horizonte-Sagrada-Família neighborhood-public-school-teacher-family-of-origin and the Tribeca-penthouse AW26-beauty-fragrance-face-cast Brazilian-new-face body — the path is specifically the historic IMG-Brazil-Vila-Madalena-São-Paulo-polishing-residency pipeline-arc carried into the cocktail. Catalog-wise this opens contemporary Brazilian new-face top-model arc in the standard IMG-Brazil-international-pipeline register, useful for high-fashion editorial, beauty-and-fragrance brand work, runway-campaign documentation, classic-Brazilian-runway-canon features without the favela-discovery or the Gisele-retread simplification. The face is the canonical Brazilian Vogue oval-and-warm-tone, the body slim-tall-runway-classic, the kind of subject that any contemporary Vogue-Brasil-and-Vogue-Paris-and-American-Vogue portrait would settle on for the east-terrace portrait.
Catalog Category Routing
Primary: Brazilian Belo-Horizonte-São-Paulo-NYC new-face top-model AW26 beauty-and-fragrance campaign-face, NYC high-fashion launch-cocktail circuit, classic Brazilian-runway-canon body. Secondary: IMG-Brazil-Savassi-scout 2023 arc, São-Paulo-Vila-Madalena polishing-residency 2024, IMG-NY representation, ATLAS Beauty AW26 first-major-beauty-cast. Editorial fit: high-fashion editorial, beauty-and-fragrance brand documentary, runway-and-campaign features, classic-Brazilian-runway-canon features.
Suggested Next Step
In-situ penthouse-east-terrace portrait at the planter-row-parapet with the East-River-skyline behind, East-Village shared-walk-up-model-apartment frame at her bedroom-with-the-Brazilian-flag-pinned-to-the-wall during the week, plus a Garment-District 10am-Michael-Kors-casting-corridor frame waiting-on-the-bench. Subject-Lock setcard refs in 4 setups: penthouse-east-terrace, East-Village-walk-up-bedroom, Garment-District-casting-corridor, IMG-NY-office-lobby. Phase 2 on the Christmas-2026 home-visit: a Belo-Horizonte-Sagrada-Família-mother-house frame would close the Brazilian-substrate.
Prompts
Bild 1 — closeup-portrait.jpg (model: nano-banana-pro 2K)
Contemporary i-D-style new-face fashion portrait closeup for a New York catalog, head-and-shoulders framing, twenty-year-old Brazilian Belo-Horizonte-via-São-Paulo new-face fashion model at the ATLAS Beauty AW26 launch, tall slim canonical-runway-build with the contemporary-new-face slightly-androgynous-fashion-bone-structure of the Alex-Consani-Kai-Schreiber-Mika-Schneider 2026-new-face-generation, oval face with the classic Brazilian-modeling-canon high cheekbones, soft strong lower-jaw, full natural plush-lip, defined natural dark-brow not over-plucked, deep-brown eyes LOOKING DIRECTLY INTO THE CAMERA LENS with the direct-honest contemporary-new-face attention that is not knowing-the-cover-camera but is the i-D-direct-portrait register, long honey-brown sun-lightened hair worn loose with a slight natural beach-wave to the mid-back falling past the shoulder, warm-medium-tan Brazilian-sun-residue skin perfectly clear with fine-skin-texture visible — light fresh-natural makeup reading as almost-no-makeup-but-defined, a single coat of soft warm-coral balm-tint on the lip, a defined-not-heavy mascara, a barely-there cream-bronze on the cheekbone, no other visible makeup, single pair of small fine-gold-hoop earrings, no other jewelry, a plain forest-green silk thin-strap camisole-style neckline visible at the collarbone, soft warm available-evening-daylight from camera-front-left from a Tribeca penthouse east-facing-terrace corner late-evening, a Tribeca penthouse east-terrace planter-row with East-River-skyline soft-warm-bokeh in soft fall-off behind, photographer style of Wolfgang Tillmans i-D-new-face portrait tradition crossed with Juergen Teller contemporary Self-Service register plus Mario Sorrenti contemporary Vogue-Brasil new-face register, medium-format Phase One IQ4 digital-back rendered as Kodak Portra 400 fine-grain, 80mm Planar with natural-perspective, contemporary 2026-new-face fashion-magazine register not Pirelli-cover register, honest skin texture preserved without retouched plasticity, the kind of portrait a working i-D-and-Self-Service-and-Document-Journal contemporary editorial would settle on for a new-face spread, no logos, no readable signage, no visible readable text anywhere in frame